This degree combines the flexibility of a broad-based business degree with the option to specialise during the later stages of the course. You will be able to gain skills in all areas of business and make informed decisions about business strategy and operations. Your studies will draw on disciplines including business planning strategy, creative thinking, accounting and finance, human resources, leadership, marketing and data analysis. Assignments are work-focused so that you can apply the business knowledge you gain to real-life work practices. The course focuses on entrepreneurship, as entrepreneurs have to have good all-round understanding of their company, take a fresh innovative approach to improving business practices and identify new opportunities. We also offer four-year placement and exchange routes, where you have the opportunity to spend your third year on industrial placement or studying overseas, after which you will return to study for your final year.